Video 1Here are 5 simple steps that will motivate you to create killer audios and make tons of money in the process…

Step 1 – Don’t Get Afraid.

Step 2 – Create Products Fast.

Step 3 – Create Your List.

Step 4 – Create a Marketing Funnel.

Step 5 – Create Quality Content.

Lets get down to simple step by step details…

Step 1 – Don’t Get Afraid.

Do you want to create your products fast in less than 24 hours?

Do you feel that creating your own products will make sure that you make tons of money online?

Do you feel that you do not sound good when talking into a microphone and it is next to impossible for you to create quality audio products?

If this is the case make sure you don’t get frightened.

You will get 101 excuses to not create your own audio products and make money but the successful people are those who never get frightened of doing something new.

You can do this, have confidence and get started creating your own killer audio products.

Learn how to create products super fast…

Step 2 – Create Products Fast.

You will discover how to create your own products super fast.

Why go about sitting down writing a 100 page eBook when you could just speak the content out of your head and create an audio product 10 times faster?

This is the secret that the gurus have been using for some time now to create extremely high quality products super duper fast.

You can do it too; all you have to do is practice it once and things will be dam easy for you.

Learn how to create your own audios and build a massive list…

Step 3 – Create Your List.

Do you feel that it is difficult for you to build a killer list?

This will not be the case now, the simple reason is that you will be able to create your own audio products super fast and give quality content to your list and get them to sign up to your list.

To create a list you have to give some quality content to them and there is no other easy way for you to come out with quality content fast other than creating an audio product.

Setup a complete marketing funnel creating audio products…

Step 4 – Create a Marketing Funnel.

It is simple to create your own marketing funnel with the help of audios.

How much time will it take for you to come out with 10 products once you know how to create a super quality audio?

You can create unlimited products out of audios and create a killer product funnel of your own that you can just plug in to your autoresponder and sell to your list all day long.

It is easy for you to create quality content using audios…

Step 5 – Create Quality Content.

Do you want to come out with loads of content to create a new site of your own.

It is easy, just record audios with quality content and then pay few guys to create the content for you listening to your audios.

It will be easy and cheaper to get anyone to just write down your content in a text file.

11298757724_897e461d43_mSometimes I think that the internet marketing gurus make the information marketing model confusing so that they can sell you a solution.

Seriously, the more confusing you can make something, then the more you can charge for the solution, right?
And I’ve been thinking lately about how really easy it is to create a fully-functioning, profitable, information business. Then a friend of mine sent me a 9,800 word ebook he wrote in his niche, and he wanted my thoughts on it. And my response was that he could just turn it into a business!

This is what I told him:

Just create a new website, put some excerpts of that on your blog, make that your free download, then create a 3 hour audio course teaching EXACTLY what is in that report, sell for $97

Then have a blogging coaching program for $97 a month

That’s it.

That’s the model.

Nothing more.

Then just write an email a day.

Drive traffic to your blogging free giveaway page.

Then each week, record one hour of new training, sell it on the warrior forum each week.

Put warrior forum leads into your automated funnel selling your $97 blogging book and your $97 a month coaching program.

That’s it.

Continue Reading…

A group coaching program can be really difficult to implement, or really easy to implement. Some of the common reasons that are  given not to start:

1) I don’t have time to talk with dozens of clients each week

2) I don’t have time to spend 5-10 hours a week writing lesson plans

3) I can’t be available 24-7 on email

4) It just takes too much time.

5) It’s a lot of work technically to do it.

And the thing is, those are all valid – because in so many of the older models, that’s how it might have worked.

In fact, maybe as you read that list, you are thinking, yeah, that’s me – I want to start a coaching program, but it just seems like too much work.

So let me ask you this:

What if I were to show you a way you could coach 100 – 1000 clients in just 2 hours a week, and they get almost the same results as working with you 1-1?

If that would be cool, if that would feel like, “yeah, I could do that,” then read on!

Because I’m going to show you a super-simple coaching model that really works.

Before I get into it, I want to go over one concept: and that is the idea that group coaching doesn’t get the same results as 1-1 coaching.

The thing is, the coaching itself isn’t what gets results.

Your clients’ ACTION and implementation gets them results.

The biggest reason that 1-1 coaching generally gets better results than group coaching is because with 1-1 coaching, the client feels obligated to finish his work before your next scheduled call.

How many times has your client told you, “yesterday I remembered I hadn’t finished the assignment you gave me, and I thought about cancelling today’s session, but decided to work a late night to complete the work instead,” or something similar?

The thing is, if that client had been in group coaching, he probably wouldn’t have done the work.

But is it really the group coaching or the clients’ motivation that gets the work done?

Your client needs to step up and do the work on his own. You are a coach, not a babysitter. You are a coach, not a high school teacher. It is your clients responsibility to do the work. He needs to learn how to manage his time, and learn to focus. You can teach him those things, but he has to do it.

You are a coach, not a personal assistant, personal planner, or daytimer.

Now, here’s the thing, if you are willing to limit yourself to helping only 20 clients at a time, when you have inside of you the ability to change possibly millions of lives (I mean, how many people NEED what you help with?), then you shouldn’t probably do group coaching.

But what if you knew there were 1000 people RIGHT NOW in your circles whom you could significantly help – as long as THEY would be personally responsible for their results?

So yes, 1-1 coaching gets better results. But it’s not because of the teaching (think about it, if you have 20 clients, over time you work with all of your clients on the same 95% of the material you work with everyone else on, right?) So that means that only 5% of your individually – coached material is unique.

So why are you doing 1-1 coaching for the 5% difference? Why not just do a group coaching session instead that teaches the 95%, then open the call up for group questions and answers, and anyone that needs a unique 5% solution, can speak with you personally?

When you do that, you open yourself to being able to genuinely HELP 100-1000 people instead of being limited to your own ability to deliver 20 hours (or less) of quality 1-1 each week?

(And before I give you the model – let me say this – maybe you have 100 -1000 group coaching clients, PLUS 1-1 clients who really need the personal attention because they want to do much, much more than you teach most clients, and they genuinely need more personal attention to go over and above your average client. They are willing to pay more for your time. And you are willing to coach 2-5 1-1 clients at one time. And that’s fine. My belief, though, is that the bulk of your coaching can – and should – be done in a group environment. Read on to see how easy it is.)

Here’s the model:

–> One group coaching call 60-90 minutes per week.

On this call, you teach a topic for 45 minutes. The rest of the time is spent coaching, answering questions, etc. The clients learn EXACTLY what they need to learn, and they get to talk with you just like it were 1-1 – but you aren’t doing the teaching 1-1.

–> After the call, you send a recording of the call to your clients via autoresponder. This takes 5 minutes.

Each week, you record the 45 minutes of training you do, and add it to the autoresponder campaign you have created for new clients, so all new clients sequentially get exposed to every lesson you have ever taught.

This allows you to literally duplicate yourself, as you only ever teach one topic once, and anytime a client needs instruction on an already-taught topic you just send them to that recording.

And they can always come onto the call live.

This total coaching program, with 100-1000 clients only takes 60-90 minutes per week for the actual delivery, plus about 10 minutes per week queuing the emails into your autoresponder delivery for coaching clients.

That is less than 2 hours a week.

You can help hundreds of clients instead of 20.

It only takes you 2 hours a week instead of 20.

And if you REALLY want to work with 2-5 1-1 clients, you can.

Can you see how easy this can be?

It really can be this easy!

It’s what I do.

It’s what my clients do!

And you can too!

Now, maybe you have questions, like these:

1) Well, do I have to offer email access?

Answer: you can if you want. But you don’t have to (and with 1000 clients, you can’t possibly answer all your emails, so with a lot of clients, no, if they want to get a question answered, they simply have to come to the call [which they should come to anyway, right?]) Fair enough?

2) Do I offer skype access? I don’t. Skype is highly distracting to me. Skype is only useful to me for pre-planned specific conversations, where skype would be faster than telephone. But if you are looking at your skype box 24-7, can you say DISTRAAAAACTION!

3) Do you do a webinar or a teleseminar for delivery?

Answer: here’s the thing: I often find that new coaches want to offer webinars for their coaching. They think it is more personal. Then they spend 5 hours a week preparing a powerpoint and realize that 99% of everything they teach could be spoken instead of shown. If you REALLY have to show something, record what you want to show, and send the recording out before the call in an email. Have your clients watch the video before the live call. They can ask questions about anything they want to on the call.

Plus, webinar means you HAVE to be online for the call. It means you have to have a good internet signal. It means you have to transcode the recording, upload a bulky mp4 file, and let’s face it, that can take hours of your time or your assistant’s time. PLUS your client has to WATCH the video each week.

Instead, I use teleseminars. Many reasons.

1) I don’t have to prepare a powerpoint.

2) I don’t have to be online (I have done coaching calls from Costa Rica, on the road, in my car, walking in a neighborhood when I was out of town traveling and my car was in a shop, from a ski resort, and many other places). With a teleseminar, I just call in the dial in number, and presto, I am on the call.

3) The recording is done automatically by my teleseminar provider. That means within 5 minutes of the coaching call being over, I can send an email to my coaching clients with the recording.

I don’t have to upload, download, transcode, deal with 400 MB, nothing.

If I don’t want to, I don’t have to think about my coaching call until next week.

The system is easy, when implemented the way I have just described.

You can easily coach 100 – 1000 clients in a productive group coaching call, 2 hours a week total involvement from you, the entire program runs almost completely on autopilot, except for 2 hours a week from you.

And you have the rest of your week to live, to focus on getting new clients, and to truly enjoy the entreprenuerial life you thought you would have by now!

The easiest coaching program in the world is the group coaching program model, with teleseminar coaching and recorded automated lessons. No email access, no skype access. Just one live weekly q and a phone call, with recorded lessons sent out via autoresponder. You can’t get any easier than that.

And you teach your group clients – 100 of them, 1000 of them, 10,000 of them – the EXACT SAME THING you teach your 1-1 clients. The training is EXACTLY the same. But instead of coaching one person for one hour, you coach 10 people during that hour or 100 people during that hour or 1000 people during that hour.

It works for your clients too.

Let’s say you charge $500 an hour for 1-1 coaching.

Your client gets 1 hour of coaching. You get paid $500.

But if you teach the SAME THING but have 100 people on the SAME HOUR –

and you only charge $100 for that hour – your clients get an 80% discount on the coaching – and you make 20 times more – you make 100 times $100 = $10,000 instead of $500.

Your client pays 80% less, and you make 2000% more.

Now, you might ask, but what if someone has a question?

Simply open the call up at the end for questions. Only about 5% of your callers will have a question on a live teleseminar with open questions.

So with 100 clients, you open the call live, answer 5 questions.

With 1000 clients, you simply ask that they submit their questions before the call, and you have an assistant (you can afford an assistant if you have 1000 clients paying $100 a month) screen their questions and answer the ones you have never answered before.

The questions that you HAVE answered before, since you keep a recording of all your prior calls, you simply have your assistant send your client the recording of you answering THEIR question for another client in the past.

(Once you have 100 clients, all in the same niche with the same problems, you discover over time that almost 100% of the questions asked are almost always the same questions as someone else has asked in the past).

Does this sound simple?

It is.

You deliver the live teleseminar coaching call each week using a teleseminar services that records your call for you, you send an automated email out to your client list after the call with the recording.

If someone has a question for you, they just have to come to the live call. That’s fair, isn’t it? They are paying for a live coaching call with you, not for unlimited access to you for you to jump anytime they send you an email, right?

How would YOU like to have a coaching program that works like this:

You hold one weekly live teleseminar, you teach for 45 minutes to an hour, you answer any clients’ questions that they have, and then your coaching is done for the week.

You can spend the rest of the week learning more in your niche so that when you teach each week you are teaching the VERY BEST information in the world in your niche, so that you become the #1 preferred coach in your niche, and you are only coaching for 60-90 minutes each week, no more.

Your time becomes focused on long term development, not scurrying around trying to meet all your clients needs all day long.

And because you aren’t scurrying around, you end up being the very best coach in your niche, so others are referring to you and talking about you, so you don’t have to work hard to convince people to become your client.

And you have time to write articles and emails that ATTRACT people to work with you, instead of spending your time chasing clients.

9027538753_7342f33762_mContent marketing is probably the single easiest traffic source online today. In fact, it has been for many years, but it has been overlooked.

First, a definition: Content marketing is the process of writing content online for the purpose of getting people to read it and take action on your site.

So why don’t people talk about “content marketing” that much, and yet many sites online drive almost ALL their traffic with content?

Well, I think one of the reasons is that content marketing is actually the root source of article marketing. You see, articles are just one little way to generate content online. And a few years ago, article marketing, as a content generation traffic method, became really popular because it was really easy to write the same article and post it on lots of article directories and 100s might post your article. But then Google got wise to it, and nixed the method of sending the same article to multiple places.

But… content marketing itself still works! In fact, it works better than ever, because you aren’t competing with thousands of article marketers that are writing the same junk over and over again.

Now, you have to write original content and have it manually approved by a human at a reputable website or blog.

So what are the steps to content marketing?

Continue Reading…

social-network_110002839-012814-intThe last couple of days have been beautiful, the weather near perfect and some of us are suffering from spring fever while others are simply struggling with the pollen levels. This time of the year reminds me that summer is coming and things are about to slow down – in networking. I would like to take just a moment and discuss this trend and what I believe may be the cause of it.

Let’s begin in the fall. At this time of the year we are working feverishly trying to procure new business because we realize that around the holidays things will slow down. As December draws near, some of us become preoccupied with things like parties and shopping and our attention turns from building our business. Others find it increasingly difficult to make contact as people begin long vacations.

Then the holidays pass. We put our marketing and networking efforts into high gear, going to several meetings a week, trying to get things cranked up again. The result is increased business and increased profits. Have you ever noticed that in the early part of February that things begin to pick up almost at a maddening pace? When this occurs, unless we are prepared for growth, we start to back off on our promotions as we scramble to complete the work that has been generated by our marketing efforts.

In effect, we stop networking. We lose contact with those we have been making and asking for referrals, and they begin to feel as if we are not interested in them any longer. When this happens, they may look for someone else to refer when that target prospect comes along.

Continue Reading…

If you’re going to build an email list, then you’re also going to have to create a free giveaway that is worth having. It has to be something that people want so badly that they won’t hesitate for even a moment to give you their email address. And if you use a double opt-in, and most people do, then you want your prospects to be glued to their inboxes, eagerly waiting for the confirmation email to arrive so that they can get it.

How many free giveaways have stirred like that?

If you make that your goal, then you’ll have a much better chance at producing something that will get the attention of your prospects. And anything less than that will simply be ignored. You may get a lot of visitors, but that’s all.

It will be like all those stores that you visit in the mall. Even before the greeter has a chance to say “Good morning. Welcome to . . .” you have said, “I’m just looking.”

The essence of the free giveaway is in the giveaway funnel. As you know, your giveaway funnel consists of giveaways that collectively solve a big problem and whose parts solve smaller one. You may have dozens of giveaways in your funnel or only a few. It doesn’t matter.

What does matter is consistency. There has to be a central theme, a definitive problem that troubles your prospects and which your giveaways uniquely solve. That’s not to say that you’re the only one whose giveaways solve the problem. What it means is that you solve them in a way that is unique to you. It’s your personality, your presentation, and your teaching. You haven’t simply copied it from Guru 1, 2, or 3.

One of the problems that Internet marketers face is creating a free giveaway that is inconsistent with their giveaway funnels. The giveaways in the funnel itself all “hang together”, but the free giveaway is a sort of orphan. It may be valuable in and of itself, but it has little to do with the central theme of the giveaway funnel itself.

And the problem with that is that prospects who visit your site do so with the understanding that your free giveaway will lead them naturally from the content that they saw elsewhere online to that giveaway and onto your list where they can get access to other similar giveaways; ones that solve the problem that you originally addressed.

But what happens is that the free giveaway is unrelated to the core of the giveaway funnel. That confuses visitors, and they don’t sign up because they don’t see the connection.

You must make the connection for your prospects, and you can do that by making sure that it is consistent with your funnel.

Hire-a-Online-Business-ManagerWhether you’re an introvert or an extrovert, feel like you have the gift of gab or just don’t know how to make small talk, networking know-how is very important for your business success. There is a notion in business that I believe most of us subscribe to that says “all things being equal, people will do business with and refer business to those they know, like and trust.” And the key to this is obviously being able to develop relationships.

Think of networking as the cultivation of mutually beneficial, win-win relationships. In order to be win-win, there must be GIVE and take (notice the emphasis on give). Networking shouldn’t be viewed as “events” where you go to sell your business. When effective networking is taking place, the parties involved actively share ideas, information, resources, etc.

Ok, so you know that you should be networking because it is one of the most cost-effective lead generation activities when used wisely, appropriately and professionally. But, maybe that seems easier said than done. Here’s a seven step plan to really get going with networking for your business.

1. Check out several groups to find the best chemistry and perceived value. Most groups will allow you to come and visit at least a couple of times before you have to join. Go and ask around to find out why others have joined and what value they get out of belonging.

Resist the urge to just go join the Chamber of Commerce simply because everyone tells you that’s what you need to do. If that’s not where your target group can be found, then you might just be wasting a considerable amount of time (and money).

I’m not telling you not to join the Chamber. Just be clear about what you’d like to get out of this or any other group. If it’s to find prospective clients or referral sources, then you need to be networking where those resources can be found.

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It’s essential that you have a free giveaway to give away to subscribers. It’s important because it gives them an opportunity to see if the value that you’ve put into it is sufficient to make them want any more from you.

But creating a valuable giveaway seems to be a lot easier than naming it.

The tendency seems to be to identify it according to the solution, rather than the problem it solves. For example, Semantic Revolution Course. Does this tell you what the problem is?

Or Free eBook (I kid you not!).

Or, The XYZ WonderWheel. Makes wonder what it’s about. The question is, are you curious enough to find out? Does it feel like something that you’d want to spend time to discover?

Although each of these giveaways may be the best things since sliced bread, it’s impossible to discover whether they solve your problem without going to the landing page to learn more.

You’re probably thinking that the context in which the link was found would make that obvious.

Not necessarily. For one thing there’s usually a limit to the number of words that can be used, and for another you don’t want your prospects to have to think about whether or not the giveaway is for them.

You want them to know it.

You also need to make sure that you identify the right problem.

Let’s say that your prospects want to learn how to get subscribers by using Twitter. If you name your giveaway, “How to Get Subscribers with Social Media”, then almost no one in your target market is likely to want it because they won’t know if it’s for Twitter, Facebook, or all a bunch of other platforms.

If you name it, “How to Get Subscribers with Twitter”, then those who want to use that platform will be attracted to your giveaway because it addresses the problem that they want to solve.

You have to specify the problem. In this case, it’s how to use Twitter to do something. So the giveaway name has to focus on it.

Anytime you create a free giveaway, you must focus on the problem that you want to solve, and then name it accordingly. That’s because you want your prospects to be sure that it is for them.

Business twoIt’s a great time to be an entrepreneur—in the last decade, technology has leveled the playing field and propelled an entrepreneurial revolution. As an entrepreneur, you now have more access to information that enables you to make more intelligent choices more quickly. You have an advantage over big businesses in that you’re lighter, more flexible, and faster on your feet. You can target new markets more quickly, and you can turn on a dime.

But being a successful entrepreneur requires that you look at the big picture and follow a plan through from beginning to end. Rieva Lesonsky, editor-in-chief of Entrepreneur Magazine gives some practical guidelines that can help you when beginning your own enterprise:

1.Don’t Quit Your Day Job.
Consider starting your business part-time, especially if it’s online, while you’re working and have a steady income. It usually takes six months to a year to get a business going and you don’t want your ability to make your house payment to hinge upon your company being an overnight success. Start with what you can manage, financially and time-wise, and scale up as your business grows.

2.Find Your Niche.
The days of general stores are over. Particularly online, consumers are looking for stores that specialize. You have to find a need—something a specific group of people want, but can’t get at the big chain stores—and fill it. Advises Lesonsky, “You can’t compete with the big guys, so you have to find where the big guys aren’t and go into your niches.”

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