thVAs today are always looking for new services to offer to their clients and make more money. Here we will be offering some great new tools that you can use to quickly and easily offer new VALUABLE services to you clients.

This post will be to all the tools to assist you with Video Marketing.

With the new search indexes and Google’s purchase of You Tube, video has become an important medium and almost a “must have” marketing tool. Most VAs shy away from this great service because they have little technical talent and just think this will be too hard and too expensive. The fact is there are some GREAT tools that just got released to make video marketing easier than ever.

VideoMakerFX- This is one of the easiest tools out there to make whiteboard and animated videos. This program has a lot of templates that you can use. Simply pick one and change the text and you are done! ANYONE can do this. If you want to see more on this great new and CHEAP ( only $67.00)  software- click here.   Also make sure you note that if you plan on selling the videos to your clients. you will need to upgrade to the Developer’s license.

Easy Sketch Pro: This is another great program for making hand drawn videos in a flash. The cost is very affordable, only $39.00.  It will take a little longer to learn than the VideoMakerFX, however it will provide a great video foundation to help you market your product or service. There are great tutorials and adds for this program to help you make the most of this program. Also make sure you note that if you plan on selling the videos to your clients. you will need to upgrade to the Developer’s license.

PowToon:  This a monthly or yearly membership program. It is another quick and easy way to create animated videos similar to the VideoMaker FX. It also offers extensive training and a wide variety of templates to use for your videos. Prices start at $19.00  a month but you need to pay for the the year in advance. There is also a limited free version that you can use if you want to play with the program before making the purchase.

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Flash PlayerFlash-based sites have been a craze since the past few years, and as Macromedia compiles more and more great features into Flash, we can only predict there will be more and more flash sites around the Internet. However, Flash based sites have been disputed to be bloated and unnecessary. Where exactly do we draw the line? Here’s a simple breakdown.

The good:

Interactivity

Flash’s Action script opens up a vast field of possibilities. Programmers and designers have used Flash to create interactive features ranging from very lively feedback forms to attractive Flash-based games. This whole new level of interactivity will always leave visitors coming back for more.

A standardized site

With Flash, you do not have to worry about cross-browser compatibility. No more woes over how a certain css code displays differently in Internet Explorer, Firefox and Opera. When you position your site elements in Flash, they will always appear as they are as long as the user has Flash Player installed.

Better expression through animation

In Flash, one can make use of its animating features to convey a message in a much more efficient and effective way. Flash is a lightweight option for animation because it is vector based (and hence smaller file sizes) as opposed to real “movie files” that are raster based and hence much larger in size.

The bad and the ugly:

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